BRAND IDENTITY & SPATIAL INTEGRATION FOR A GERMAN BAKERY
Croissant House Visual Identity & Spatial Design
Developing a warm, modern brand identity, logo mark, and physical environmental design for Croissant House.
Client / Context
کروسان هاوس (Croissant House)
Year
۲۰۲۴
Location
آلمان
Software / Tools
ادوبی ایلاستریتور، ادوبی فتوشاپ، فیگما
Scope & Deliverables
طراحی لوگو و مونوگرام اختصاصی، تدوین پالت رنگی حرفهای، طراحی اقلام بستهبندی چاپی (لیوان قهوه، پاکتهای کاغذی بیرونبر و استیکر)
01 / Concept & Context
Croissant House needed a cohesive brand identity for its launch in Germany (2024). The identity required a flexible logo system that translated seamlessly from digital assets and takeaway packaging to physical storefront windows and warm interior spaces.
02 / Execution & Strategy
The logo centers on an organic line-art mark combining steam, pastry contours, and the integrated "CH" monogram. A color system featuring Burnt Sienna, Deep Teal, and Neutral Grey was established to provide versatility across light and dark applications. The identity was then extended to physical touchpoints—including custom coffee cups, paper takeaway bags, store window vinyl cutouts, and mounted interior acrylic signage.
Recognition / AwardsFeatured Brand Identity & Spatial Design Case Study
Project Outcome & Reflection
"Delivered a complete brand identity package and spatial execution for Croissant House's flagship German location, establishing a welcoming brand experience from packaging to store interior."
03 / Visual Exhibition & Gallery
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