VISUAL ASSET DESIGN & CGI PRODUCTION
HYGEAR Brand Collateral, 3D CGI & Packaging
Crafting high-fidelity 3D product renders, retail packaging layouts, presentation decks, and video assets for smart fitness brand HYGEAR.
Gear X Smart Hardware Motion Showcase
GEAR GO Portable System Reel
Client / Context
HYGEAR (HYGEARFIT)
Year
۲۰۲۲ – ۲۰۲۴
Location
ریموت / کالیفرنیا، آمریکا
Software / Tools
بلندر (Blender)، ادوبی افترافکت، ادوبی ایلاستریتور، ادوبی فتوشاپ، فیگما (Figma)
Scope & Deliverables
مدلسازی سهبعدی و انیمیشن CGI، طراحی بستهبندی فروشگاهی (Gear X, Spider X)، ارائههای تجاری و معرفی محصول (Pitch Decks)، راهنمای هویت بصری، ویدیوگرافی و تدوین تبلیغاتی، گرافیکهای مارکتینگ
01 / Concept & Context
Collaborating with California-based smart fitness brand HYGEAR required developing a comprehensive visual ecosystem from 2022 to 2024. Driven by app-connected hardware and precision engineering, the goal was to build clean, high-impact visual assets aligned with their technological standards. The core challenge lay in adapting a cohesive design language across diverse touchpoints—including physical retail packaging, high-fidelity 3D product renders, investor presentation decks, and promo video assets.
02 / Execution & Strategy
The process initiated with structural retail packaging layouts for the Gear X and Spider X product lines, emphasizing grid-based typography and precise feature callouts. In Blender, custom 3D models and lighting setups were engineered to deliver crisp CGI renders, including translucent material passes showcasing internal hardware mechanics. To support corporate communications, structured presentation decks were produced alongside promotional video reels demonstrating the seamless integration between physical hardware and the mobile app ecosystem.
Recognition / AwardsCase Study / Smart Fitness Hardware & Visual Identity
Project Impact
"The primary outcome was aligning design, 3D CGI modeling, and visual media with HYGEAR’s core product strategy. Building this unified design system ensured that every render, packaging panel, and presentation deck served a clear purpose, elevating brand perception across retail channels and digital marketing touchpoints."
03 / Visual Exhibition & Gallery
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