Colgate Kids Concept — Visual Storytelling in a Trusted Brand

We explored a bold redesign for Colgate’s kids' line — aiming to make dental care more approachable, fun, and visually memorable. This concept blends vibrant colors, playful character elements, and a clean structure to create packaging that speaks directly to both kids and their parents.

Even though it's a conceptual project, our goal was to capture the essence of the brand and explore how storytelling and visual identity can connect across generations.

📦 Project Details

• Client: Concept Project (Not Affiliated with Colgate)

• Studio: Siawsh.co

• Focus: Packaging Redesign | Brand Exploration | Children’s Market

• Tools: Illustrator, Photoshop
  

  
  

Which element matters most to you in kids' product packaging?

• Fun visuals
• Trustworthy branding
• Easy-to-read info
• All of the above

You can vote for more than one answer.